Brand
ProjectSummer 2025 Campaign

Cotton On Summer 2025 Campaign 2025
Associated creatives
Tags
Description
Captured by photographer Pepe Herreros, this image for the Cotton On Summer 2025 campaign features model Alba Martin seated on an ornate stone balustrade outdoors. The subject is captured mid-action, drinking from a clear water bottle against a bright coastal background with sandy beach views visible below. Natural lighting highlights the warm tones of the scene, complemented by the model's casual denim shorts and patterned top.
Style
Lifestyle, Vertical, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Beige (50%)
Denim (30%)
Jet Black (20%)
Background
Bridge
Context
Advertising Campaign