Cotton On Summer 2025 Campaign 2025

Description

This image from the Cotton On Summer 2025 campaign, photographed by Pepe Herreros, captures a man standing outdoors near a coastal landscape while pouring a bright red bucket of water over his head. Water cascades in a dynamic splash around him, creating active motion and scattered droplets across the frame. He wears white swim shorts against a background featuring a sandy beach, ocean waters, and palm fronds. The scene is shot with natural lighting and exhibits an energetic, spontaneous mood.

Style

Lifestyle, Vertical, Action, Warm

Techniques

Analogue / film, High-speed / freeze, Natural light

Industries

High Street Fashion

Color

Background

Sandy Beach

Context

Advertising Campaign