Brand
ProjectSummer 2025 Campaign

Cotton On Summer 2025 Campaign 2025
Associated creatives
Tags
Description
Model Alba Martin lounges in a light blue folding beach chair on a sunny sandy beach for the Cotton On Summer 2025 Campaign photographed by Pepe Herreros. She wears an off-white halter mini dress cinched at the waist with a dark brown link belt, accessorized with chunky bangles on both wrists. One hand is raised to shield her eyes from the direct overhead sunlight. In the background, sunbathers and beach chairs sit on the warm sand under clear natural light.
Style
Vertical, Commercial, Warm, Nostalgic
Techniques
Natural light
Industries
High Street Fashion
Color
Off-White (60%)
Off-Black (20%)
Background
Sandy Beach
Context
Advertising Campaign