Cotton On Summer 2025 Campaign 2025

Description

This portrait for the Cotton On Summer 2025 Campaign features a woman with dark, damp wavy hair looking over her shoulder toward the camera. She wears a cream-coloured halter top with lace trim tied at the back. The scene is captured outdoors near the water under warm, fading sunlight, highlighting natural skin textures and sun-kissed shoulders. The shallow depth of field keeps the focus tightly on the subject against a soft coastal horizon. Photography by Pepe Herreros.

Style

Lifestyle, Vertical, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Sandy Beach

Context

Advertising Campaign, Lookbook