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BrandCalvin Klein
Project'Calvins Or Nothing' 2023 Ad Campaign
Model in denim jacket and white underwear standing against a plain grey studio backdrop

Calvin Klein 'Calvins Or Nothing' 2023 Ad Campaign 2023

Associated creatives

Cedric Murac
Cedric MuracCalvin Klein Creative Director
Brianna Capozzi
Brianna CapozziPhotographer
Alex Morgan
Alex MorganModels
Chloe Kelly
Chloe KellyModels
Kenza Dali
Kenza DaliModels
Mana Iwabuchi and Mary Fowler
Mana Iwabuchi and Mary FowlerModels

Tags

woman in denim jacketdenim jacketwoman standingwhite underwearwhite briefswhite socksblonde womanwoman

Description

A striking studio portrait from the Calvin Klein Calvins or Nothing 2023 campaign featuring a female model captured in full length. She wears an oversized denim jacket, branded white underwear, and white crew socks against a neutral gradient grey seamless backdrop. The black and white photography highlights clean lines, dramatic soft lighting, and minimalist art direction.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film, High-key

Industries

Luxury Fashion Houses

Color

Pure White (30%)
Jet Black (40%)
Light Grey (30%)

Background

Grey Seamless

Context

Advertising Campaign