Logo
  • Home
  • ·Media
  • ·Calvin Klein Calvins Or Nothing 2023 ad campaign portrait
Project'Calvins Or Nothing' 2023 Ad Campaign
Model wearing black Calvin Klein underwear with hands behind head against a plain background

'Calvins Or Nothing' 2023 Ad Campaign 2023

Associated creatives

Cedric Murac
Cedric MuracCalvin Klein Creative Director
Brianna Capozzi
Brianna CapozziPhotographer
Alex Morgan
Alex MorganModels
Chloe Kelly
Chloe KellyModels
Kenza Dali
Kenza DaliModels
Mana Iwabuchi and Mary Fowler
Mana Iwabuchi and Mary FowlerModels

Tags

woman wearing black underwearblack underwearwoman posingmodel in black underwearwoman with hands behind head

Description

This black and white portrait from the Calvin Klein Calvins Or Nothing 2023 ad campaign features a model posing against a neutral studio background. The subject is wearing black branded underwear with hands positioned behind the head in a deliberate stance. Photographed by Brianna Capozzi with creative direction by Cedric Murac, the image emphasizes clean lighting and minimal composition. The high-contrast aesthetic highlights the garments and form without distractions.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Industries

Lingerie & Underwear

Color

Jet Black (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign