Calvin Klein 'Calvins Or Nothing' 2023 Ad Campaign 2023

Description

This black-and-white studio portrait features a model balancing on one leg in a seated yoga-like pose against a neutral gradient backdrop. The subject wears a black athletic top and matching briefs featuring branded elastic waistbands. The lighting is soft and directional, casting a gentle shadow on the floor beneath. Photographed by Brianna Capozzi for Calvin Klein under the creative direction of Cedric Murac as part of the Calvins Or Nothing 2023 ad campaign.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Industries

Lingerie & Underwear

Color

Background

Grey Seamless

Context

Advertising Campaign