Logo
  • Home
  • ·Media
  • ·CAKE Brand Identity motion graphics and typography
Brand
CAKE
ProjectBrand Identity

CAKE Brand Identity 2025

Associated creatives

Daniel Ting Chong
Daniel Ting ChongGraphic Design
Jordan Metcalf
Jordan MetcalfGraphic Design
Andy Fenner and Marco Simal
Andy Fenner and Marco SimalCreative Direction
Frances Marais
Frances MaraisPhotography
Danica Deverill
Danica DeverillPhotography

Tags

motion graphicstypographic bannerwhite ribbon bannertypographyanimated banner

Description

Motion graphics video created for the CAKE Brand Identity project featuring Daniel Ting Chong and Jordan Metcalf. The animation displays a dynamic background of alternating vertical purple and olive green stripes. Across the center floats a wavy white ribbon banner displaying crisp typographic text reading coffee and kindness everyday. The design utilizes bold graphic elements and clean vector aesthetics.