Byredo BYREDO CNY CAMPAIGN 2025

Description

This commercial product photograph for the Byredo Chinese New Year campaign features a glass perfume bottle positioned centrally on a rustic wooden shelf. The bottle bears the Byredo Desert Dawn label beneath a black cap. Above and surrounding the product are decorative traditional paper lanterns and multiple cylindrical spools wrapped in patterned red, green, and white paper. The background is a textured neutral wall. The lighting is soft and natural, emphasizing the craftsmanship and textures of the surrounding objects. The image was photographed by Annie Lai.

Style

Vertical, Commercial, Earthy, Raw

Techniques

Natural light

Industries

Fragrance

Event

New Year's Eve, Chinese New Year

Color

Background

Textured Backdrop, Rooftop

Context

Advertising Campaign, E-commerce / Product