Logo
  • Home
  • ·Media
  • ·Byredo CNY Campaign artist drawing in studio by Annie Lai
East Asian woman drawing at a wooden table next to a burning Byredo candle in an artist studio

Byredo BYREDO CNY CAMPAIGN 2025

Associated creatives

Tags

Description

An East Asian woman is seated at a heavy wooden workbench in an artist studio, intently focused as she holds pencils and works on paper. In the foreground, a black jar candle with a lit flame sits prominently on the table next to a holder filled with artist paintbrushes. The natural lighting highlights the warm wooden textures of the table and the interior setting. In the background, a painted green wooden door frame and neutral walls complete the artistic environment. Annie Lai photographed this campaign imagery for Byredo.

Style

Editorial, Vertical, Earthy, Raw

Techniques

Analogue / film, Natural light

Industries

Fragrance

Color

Beige (50%)
Pure White (30%)
Jet Black (20%)

Background

Garage

Context

Advertising Campaign