Bottega Veneta Lunar New Year 2024 Ad Campaign 2024

Description

This image from the Bottega Veneta Lunar New Year 2024 ad campaign features a close-up view of a person holding a structured woven leather handbag in dark green and yellow. The bag showcases the brand's iconic Intrecciato technique with braided handles and a metallic knot accent. The person is dressed in a dark pleated skirt and jacket, standing against a natural outdoor backdrop of a sandy beach and ocean waves. Bold white serif typography reading BOTTEGA VENETA is layered centrally across the frame alongside Chinese characters. The composition is captured with natural lighting and soft editorial grading.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Sandy Beach

Context

Advertising Campaign