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  • ·BOSS Fall 2023 Ad Campaign Featuring Khaby Lame
BrandBOSS
ProjectFall 2023 Ad Campaign
Khaby Lame seated wearing a white puffer jacket, cream sweater, and dark trousers in an industrial studio setting.

BOSS Fall 2023 Ad Campaign 2023

Associated creatives

Team Laird
Team LairdAgency
Trey Laird
Trey LairdCreative Director
Mikael Jansson
Mikael JanssonPhotographer
Naomi Campbell
Naomi CampbellModels
Maluma
MalumaModels
Lee Minho
Lee MinhoModels
Gigi Hadid
Gigi HadidModels
Khaby Lame
Khaby LameModels
Matteo Berrettini
Matteo BerrettiniModels
Patrick Mahomes
Patrick MahomesModels
and Suki Waterhouse
and Suki WaterhouseModels

Tags

khaby lamekhaby lame seatedman wearing white puffer jacketwhite puffer jacketpuffer jacketblack trousersblack shoes

Description

Khaby Lame is featured in the BOSS Fall 2023 ad campaign, photographed by Mikael Jansson with creative direction by Trey Laird. He is seated on a low platform inside an industrial studio space, wearing a white puffer jacket over a textured cream sweater, paired with dark trousers and black shoes. The lighting is diffused and even, emphasizing the textures of the apparel and the surrounding concrete and metal architectural elements.

Style

Editorial, Vertical, Desaturated, Clean

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (50%)

Background

Warehouse

Context

Advertising Campaign