BrandBOSS
ProjectFall 2023 Ad Campaign

BOSS Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This portrait for the BOSS Fall 2023 ad campaign features Khaby Lame seated against a draped textured backdrop. He wears a tailored dark grey suit with a matching overcoat worn draped over his shoulders, paired with a black turtleneck and black shoes. Photographed by Mikael Jansson with creative direction by Trey Laird, the image utilizes soft lighting and a desaturated palette to create an intimate mood.
Style
Editorial, Vertical, Desaturated, Clean
Techniques
Analogue / film
Industries
Designer Fashion
Color
Charcoal (60%)
Jet Black (40%)
Background
Textured Backdrop
Context
Advertising Campaign



