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63 projects· creatives·

Featured W Magazine projects

This week's top W Magazine projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

W Magazine · Rock Solid

For their latest editorial feature, W Magazine presents Rock Solid, a striking series that explores the intersection of classic portraiture and modern stylistic tension. Captured with an intimate lens, the project leans into a balanced interplay between rigid structure and organic softness. Photographer Molly Matalon masterfully navigates this dichotomy, utilizing natural light to elevate the tactile details of the wardrobe, from the crispness of a smocked gingham bodice to the shimmer of metallic trousers. Under the discerning eye of fashion editor and stylist Devin Hershey, the visuals cultivate an aesthetic of deliberate composure, contrasting structured silhouettes against eclectic, layered interiors. The inclusion of entertainer Lucy Dacus adds a layer of authentic personality, grounding the high-fashion sensibilities within a narrative that feels both storied and contemporary. Hair stylist Gregg Lennon Jr. rounds out the creative vision, ensuring each look resonates with a polished yet lived-in quality. By blending symmetrical compositions with unconventional textures like deep blue carpeting and ornate floral chandeliers, the project achieves a sophisticated editorial elegance. These images move beyond simple portraiture, operating instead as a visual study of poise and character within a curated space, effectively capturing a refined tension that remains a signature element of the publication's ongoing commitment to visual excellence in media and entertainment.

Project

W Magazine · Playing the Field

In the striking editorial feature Playing the Field for W Magazine, photographer Alyssa Kazew leans into a high-contrast aesthetic that captures the intersection of elite sports culture and classic fashion portraiture. By positioning athlete Lorenzo Musetti within the stark, repetitive geometry of empty turquoise stadium seating and against the saturated, vibrant backdrop of a tennis court, the project effectively subverts traditional athletic imagery. The visual narrative relies on natural light to ground the subject, emphasizing a relaxed yet intentional mood that feels both cinematic and raw. Working closely with fashion editor and stylist Devin Hershey, the creative team strips away the typical high-octane spectacle associated with professional sports, favoring a more intimate, lifestyle-driven approach. The use of minimalist styling—paired with unbuttoned linens and utilitarian textiles—allows the athlete’s steady presence to take center stage against the graphic, blurred surroundings. This editorial series manages to bridge the gap between media and entertainment, creating a compelling portrait that prioritizes form, composition, and texture. By utilizing even, cool-toned lighting, the photography highlights the physical presence of the subject while maintaining a clean, modern frame that honors the publication’s signature editorial minimalism. The resulting imagery offers a thoughtful study of character, proving that the quiet moments between the lines can be just as powerful as the game itself.

Project

W Magazine · W Magazine V3.5 The Summer Issue | T ...

W Magazine’s V3.5 Summer Issue marks a daring exploration into the intersection of high-fashion photography and avant-garde beauty aesthetics. In this striking series, photographer Larissa Hofmann transforms the digital beauty portrait into a tactile study of form and color, placing model Luna Yohannan against a saturated cobalt blue backdrop that renders the subject in sharp, crystalline relief. The project functions as a sophisticated editorial showcase, leaning heavily into the intricacies of nail artistry as a sculptural medium rather than a mere cosmetic accessory. With meticulous contributions from manicurist Jin Soon Choi, the images feature complex, glass-like structures that mimic fluid coral formations, blurring the lines between anatomy and art. The visual narrative is further anchored by the nuanced hair styling of Sandy Hullett and the precision makeup artistry of Jenna Kuchera, both of whom allow the macro-lens focus on the hands to remain the project's undeniable centerpiece. By utilizing professional studio strobe lighting and precise macro techniques, the campaign captures the glossy, semi-translucent quality of the nail work with clinical clarity. These portraits stand as a bold testament to the creative vision of fashion director Allia Alliata di Montereale, successfully elevating the editorial portrait to a conceptual piece that celebrates bold texture, intentional composition, and the evolving language of modern, high-concept cosmetic imagery.

Project

W Magazine · Where's The Party?

Where's The Party? for W Magazine serves as a masterclass in high-fashion editorial, leaning into a nostalgic yet avant-garde aesthetic that feels plucked from a technicolor dreamscape. The series of portraits, captured by photographer Rafael Pavarotti, celebrates the interplay between sharp tailoring and unabashedly theatrical textures. Against a series of saturated, solid-color backdrops, model Raquel Zimmermann anchors the imagery, bringing a commanding, direct gaze to each frame. The project excels in its commitment to monochromatic harmony and strategic color-blocking, where every element—from the voluminous 1960s-inspired hair by Olivier Schawalder to the vivid, experimental eyeshadow palettes crafted by makeup artist Christine Corbel—acts as a deliberate brushstroke. Fashion editor and stylist Charlotte Collet weaves a narrative through tactility, consistently juxtaposing sleek, form-fitting silhouettes with heavy faux furs, delicate feathers, and shimmering sequins. Utilizing meticulous studio strobe lighting, the execution emphasizes depth and clean lines, ensuring that the architecture of each garment remains front and center. The result is a vibrant, sophisticated editorial sequence that treats luxury fashion as both a rigorous design study and a playful, celebratory performance. By balancing vintage-inflected glamour with a distinctly contemporary lens, the project transcends traditional fashion photography to become a cohesive visual exploration of movement, texture, and saturated color.

Project

W Magazine · Gisele Bündchen

For the Summer Issue of W Magazine, legendary supermodel Gisele Bündchen takes center stage in a series of striking compositions that redefine the boundaries of modern portraiture. Under the expert creative direction of Charles Levai and Kevin Tekinel, the editorial leans into a sophisticated, minimalist aesthetic that allows the interplay of high-fashion silhouettes and raw talent to shine. Photographer Karim Sadli masterfully captures this vision, utilizing precise studio strobe techniques and high-key lighting to emphasize sharp architectural tailoring and dramatic fabric textures. The shoot traverses a visual spectrum from monochromatic, sculptural black-and-white portraits to bold, graphic explorations set against vibrant turquoise and cyan backdrops. Every frame is elevated by the precise styling of Brian Molloy, while Sandy Hullett and Mark Carrasquillo contribute to the polished, luminous beauty look that defines the series. Through a seamless blend of editorial minimalism and avant-garde staging, the project underscores Bündchen's enduring presence in the luxury fashion world. By striping away the unnecessary, the team creates a masterclass in fashion photography, where the clean lines of the attire and the subject's poised, intentional gestures take precedence. This collection not only captures a fleeting seasonal moment but serves as a testament to the power of collaborative creative precision in contemporary luxury storytelling.

Project

W Magazine · From Paris to L.A.

Captured with the discerning lens of photographer Karim Sadli, the editorial feature From Paris to L.A. for W Magazine serves as a masterclass in modern fashion portraiture. This project leans into a minimalist aesthetic, utilizing a controlled studio environment where the interplay of studio strobe lighting and intentional shadow allows the craftsmanship of high-end design to take center stage. Working alongside fashion editor and stylist Max Pearmain, the shoot explores the architectural possibilities of luxury garments, ranging from structured leather tailoring to fluid, metallic satin silhouettes. Through a series of dynamic portraits, the visuals channel a sophisticated tension, brought to life by the commanding presence of model Kristen McMenamy. The collaboration is elevated by meticulous beauty choices, featuring natural, windswept hair styling by Anthony Turner and precise, moody makeup artistry by Lynsey Alexander, which provides a stark contrast to the vibrant, experimental color palette seen in the collection. With an expert touch provided by manicurist Hanae Goumri and the clean, structural spatial vision of set designer Alexander Bock, every frame reads as a deliberate exploration of form and movement. The resulting imagery is quintessentially editorial, stripping away environmental noise to highlight the interplay between texture, light, and the raw, performative grace of the subject, successfully defining the next chapter of contemporary luxury fashion storytelling.

Project

W Magazine · Fidan Novruzova’s Cult-Favorite Havv ...

Captured with the discerning lens of photographer Gorka Postigo, this fashion editorial for W Magazine centers on the architectural brilliance of Fidan Novruzova’s cult-favorite designs. The campaign leans into a sophisticated aesthetic that balances structural rigor with effortless wearability, highlighted by Xenia May Settel’s precise styling. Throughout the series, the visual narrative utilizes studio strobe and natural light to emphasize the sharp silhouettes and tactile qualities of the collection, from oversized, tall leather boots to sleek, hooded jackets. By positioning models—including Kaat Van Herbruggen, Sabryna Oliveira, and Yuliana Perez—against a backdrop of raw plywood, industrial piping, and mannequin-filled studio spaces, the work achieves a compelling editorial minimalism. The interplay between the human form and these static, utilitarian elements underscores the collection's focus on precise, sculptural lines. Hair stylist Tosh and makeup artist Elena Bettanello contribute to the refined look, opting for clean textures and neutral expressions that allow the bold garments to remain the focal point. This project is a masterclass in modern fashion portraiture, where the technical mastery of lighting and composition elevates the brand’s identity, presenting a vision that is both avant-garde and deeply grounded. The result is a series that feels inherently contemporary, championing the tension between everyday functional fashion and high-concept, elevated garment construction.

Project

W Magazine · Hollywood Cream

Project

W Magazine · Lucy Dacus, Bar Italia, and the Arti ...

In this latest editorial feature for W Magazine, photographer Clare Shilland masterfully captures an intimate, candid rhythm between Lucy Dacus, Bar Italia, and the broader artistic cohort. Moving away from rigid studio constraints, the session leans into an authentic lifestyle portrait aesthetic that feels both composed and effortlessly lived-in. The visual narrative unfolds across a series of thoughtfully staged moments where subjects are positioned against an eclectic backdrop of metallic trophies and textured walls, grounding the high-fashion sensibilities in a tangible, relatable space. Fashion editor Ryan Wohlgemut brings a vibrant, tactile energy to the casting, pairing a bright blue knit vest and plaid flat cap with sophisticated blazer-and-skirt combinations that evoke a sense of individualistic style. The interplay of soft indoor natural light enhances the rich, layered color palette of the set, pulling focus to the subtle grooming details perfected by hair stylist Kei Terada and makeup artist Erin Green. By blending structural elements with a relaxed, editorial framing, the project creates a portrait series that feels current yet timeless. Each shot works to bridge the gap between high-end fashion documentation and casual observation, delivering a final product that resonates with the magazine’s long-standing commitment to sharp, personality-driven storytelling that feels entirely at home within the broader landscape of modern media and entertainment.

Project

W Magazine · Alysa Liu

In this striking portrait series for W Magazine, photographer Grace Ahlbom captures professional figure skater Alysa Liu through an evocative, editorial lens that bridges the gap between athletic discipline and high-fashion sensibility. The project navigates the duality of Liu’s identity, moving effortlessly from the rigid, utilitarian aesthetic of a grey metal locker room to the deliberate, clean minimalism of a flat pink studio backdrop. By utilizing natural light to maintain a soft yet grounded atmosphere, the images highlight the intricate details of Liu’s signature two-toned hairstyle, a transformation meticulously executed by hair stylist Tamara McNaughton. Every frame feels carefully constructed, with makeup artist Yumi Lee ensuring a polished finish that complements the cream and red knitwear palette. Under the guidance of editor-in-chief Sara Moonves, the campaign leans into a lifestyle-focused narrative, utilizing intentional composition to anchor the subject amidst her gear, including her iconic white skates. This work masterfully balances the candid nature of a digital-age portrait with the structured elegance expected of top-tier media and entertainment features. Through Ahlbom’s lens, the series serves as a refined study in character, showcasing how commercial photography can successfully interpret the intersection of elite sports and contemporary style to create a lasting visual impact for a legacy publication.

Project

W Magazine · Skin Is In

W Magazine’s Skin Is In editorial series serves as a masterclass in modern fashion photography, capturing an effortless tension between high-end garment structure and raw, organic environments. Through the expert lens of photographer Zoë Ghertner, the project embraces the duality of the human form against both controlled studio backdrops and sun-drenched coastal landscapes. The visual narrative relies on natural light to carve out sharp, decisive shadows, lending the imagery a grounded yet cinematic quality. Model Ida Heiner anchors the series with a composed, intimate presence, while fashion editor and stylist Charlotte Collet crafts a striking interplay of textures—juxtaposing glossy, high-saturation red trench coats and structured cream layers against the monochromatic, granular beige of the sand. By integrating hair styling by Lucas Wilson and polished makeup by Lilly Pollan, the team successfully elevates a classic lifestyle editorial into something more evocative. The project leans into editorial minimalism, eschewing excessive artifice in favor of a clean, high-contrast aesthetic that allows the boldness of the silhouettes to command the frame. This collection functions as a polished study of form and sunlight, demonstrating how deliberate styling choices can redefine luxury fashion narratives while maintaining a sense of candid, sun-baked spontaneity that feels inherently current and deeply compelling for the contemporary viewer.

Project

W Magazine · In Giuseppe Penone’s Sculptures, Hum ...

In a profound exploration of the intersection between raw organic form and meticulous human craft, W Magazine pulls back the curtain on the creative process of Italian sculptor Giuseppe Penone. This editorial piece, captured through the discerning lens of photographer Adrianna Glaviano, offers an intimate, documentary-style look into the artist’s expansive industrial studio. By eschewing over-stylized artifice in favor of natural light and honest composition, the imagery leans into a tactile narrative where sawdust-covered workbenches and massive, weather-worn timber beams serve as both the subject and the atmosphere. The series effectively bridges the gap between the chaotic, process-oriented nature of the workshop and the serene, minimalist aesthetic often associated with high-end gallery installations. Glaviano utilizes portraiture to ground the large-scale wood sculptures, emphasizing the artist's contemplative, weathered presence against the stark geometry of concrete walls and steel industrial elements. The resulting visual documentation reads as a quiet study of materiality, where chiaroscuro techniques and cinematic framing highlight the intricate grain, bark, and branching structures of Penone's work. Through this collaboration, W Magazine successfully provides a window into the evolution of fine art sculpture, celebrating the physical labor and intentionality that define Penone’s legacy within the contemporary art landscape, all while maintaining an authentic, grounded perspective on the craft of creation.