W Magazine
Skin Is In
May 2026
W Magazine’s Skin Is In editorial series serves as a masterclass in modern fashion photography, capturing an effortless tension between high-end garment structure and raw, organic environments. Through the expert lens of photographer Zoë Ghertner, the project embraces the duality of the human form against both controlled studio backdrops and sun-drenched coastal landscapes. The visual narrative relies on natural light to carve out sharp, decisive shadows, lending the imagery a grounded yet cinematic quality. Model Ida Heiner anchors the series with a composed, intimate presence, while fashion editor and stylist Charlotte Collet crafts a striking interplay of textures—juxtaposing glossy, high-saturation red trench coats and structured cream layers against the monochromatic, granular beige of the sand. By integrating hair styling by Lucas Wilson and polished makeup by Lilly Pollan, the team successfully elevates a classic lifestyle editorial into something more evocative. The project leans into editorial minimalism, eschewing excessive artifice in favor of a clean, high-contrast aesthetic that allows the boldness of the silhouettes to command the frame. This collection functions as a polished study of form and sunlight, demonstrating how deliberate styling choices can redefine luxury fashion narratives while maintaining a sense of candid, sun-baked spontaneity that feels inherently current and deeply compelling for the contemporary viewer.
Lifestyle, Editorial, Vertical
Natural light
Luxury Fashion Houses, Fashion
