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British GQ

25 projects· creatives·

Featured British GQ projects

This week's top British GQ projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

British GQ · British GQ Hype July 2026 Cover

British GQ transforms the traditional editorial portrait into a sensory experience with their July 2026 Hype cover, featuring the rising talent of actor Dominic Sessa. Photographed by Celine Van Heel, the composition eschews the sterile, backlit constraints of a studio setting for a vibrant, bustling fruit market that functions as a masterclass in controlled chaos. The visual narrative relies heavily on color theory, juxtaposing the intricate patchwork pattern of Sessa’s long-sleeved shirt against the lush, saturated backdrop of tropical produce. By utilizing natural light to achieve a bright and even exposure, the team ensures the subject remains the focal point despite the dense, textured environment. Fashion editor and stylist Martin Metcalf curates a wardrobe that bridges the gap between high-fashion sophistication and accessible charisma, while makeup artist Alvaro Dominguez leans into a clean, grooming-forward aesthetic that emphasizes Sessa’s signature curls. This project represents a standout example of modern editorial work, proving that storytelling in the media and entertainment space thrives when talent is placed in unexpected, tactile surroundings. The result is a clean, sharp, and highly memorable portrait that successfully refreshes the visual language of the men’s lifestyle magazine market while maintaining the iconic, authoritative polish synonymous with the British GQ brand identity.

Project

British GQ · Dominic Sessa

British GQ captures the rising star power of actor Dominic Sessa in a vibrant editorial feature that masterfully leans into the nostalgic energy of 1970s fashion styling. Shot with a discerning eye by photographer Celine Van Heel, the series moves fluidly between sun-drenched outdoor lifestyle portraits and controlled, textural studio work. Fashion editor and stylist Martin Metcalf curates a bold, color-blocked wardrobe for Sessa, favoring unexpected combinations like mustard-yellow zip-up jackets, sage green blazers, and wide-leg denim that command attention against the intricate patterns of the backdrop. The visual narrative relies heavily on natural light to emphasize the rich textures of velvet curtains, ceramic tile work, and tailored fabrics, while the integration of studio strobe lighting in select portraits adds a crisp, polished dimension to the spread. With grooming precision provided by makeup artist Alvaro Dominguez, Sessa’s curly, dark hair and relaxed, candid poses feel both authentic and meticulously crafted. This portfolio stands as a testament to the power of high-key lighting and thoughtful composition in modern media, successfully blending the raw, candid appeal of editorial portraiture with the elevated production values synonymous with the British GQ aesthetic. Every frame invites the viewer into a curated world where character and costume find a perfect, colorful equilibrium.

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British GQ · GQ Hype June 2026 Cover

British GQ transforms the traditional editorial portrait into a masterclass of stark, uncompromising minimalism with its June 2026 Hype cover. Featuring actress Milly Alcock, the imagery immediately commands attention through its deliberate departure from cluttered backgrounds, opting instead for a pristine, clinical white backdrop that forces the viewer into a direct, unflinching engagement with the subject. Photographer Conor Cunningham leans into a sharp, high-contrast aesthetic, utilizing studio strobe lighting to pull out the subtle textures of the black leather jacket and the intricate structure of Alcock’s braided hair. The styling, curated by fashion editor Ronnie Hart, prioritizes a sleek, modern silhouette that complements the actor’s steady, intense gaze, creating a visual shorthand for a new generation of cinematic icons. By stripping away extraneous artifice, the production highlights the power of portraiture as a foundational element of the magazines and media industry. Hair stylist Lauren Palmer-Smith and makeup artist Zaheer Sukhnandan achieve a look that feels both disciplined and raw, while set designer Stefania Lucchesi ensures that the negative space surrounding the subject acts as a canvas for the bold editorial typography. This cover serves as a quintessential example of how precise creative control can define the cultural moment, balancing traditional glossy refinement with an edgy, editorial sensibility that keeps the viewer anchored in the power of the portrait.

Project

British GQ · How Milly Alcock Made Supergirl Human

In this compelling feature for British GQ, actor Milly Alcock is captured in a series of striking visuals that masterfully bridge the gap between high-fashion editorial and cinematic storytelling. Through the lens of photographer Conor Cunningham, the project eschews the typical press-junket aesthetic, instead leaning into a curated, high-contrast studio environment that emphasizes Alcock’s range and presence. The editorial portrait session utilizes a mix of crisp studio strobe setups and intentional natural light, creating a tactile interplay between the subject and her surroundings. Fashion Editor Ronnie Hart anchors the visual narrative by juxtaposing sharp, structured leather and military-inspired embroidery against vibrant primary colors, while the intentional use of textured backdrops provides a rich, grounded contrast to the clean lines of the clothing. Hair stylist Lauren Palmer-Smith and makeup artist Zaheer Sukhnandan lean into a modern, dynamic look, incorporating live-action techniques like wind-swept textures and static-charged hair to inject an unexpected, surrealist energy into the classic magazine format. Supported by set designer Stefania Lucchesi, who maximizes the potential of simple cycloramas and deep-toned sweeps, the imagery channels a raw, human sensibility that feels both polished and delightfully spontaneous. This work stands as a testament to the power of collaborative visual direction in media and entertainment, transforming a standard promotional feature into a nuanced study of character, fashion, and portraiture.

Project

British GQ · The Power Play Of Rosamund Pike

In The Power Play Of Rosamund Pike, British GQ leans into the sharp, transformative power of menswear-inspired tailoring to anchor a compelling editorial feature. Photographer Grace Difford captures Rosamund Pike in a series of striking portraits that pivot between vintage 1940s-era aesthetic tropes and modern cinematic minimalism. The project, meticulously styled by Rose Forde, reimagines classic power dressing through a contemporary lens, utilizing studio strobe lighting to emphasize the architectural lines of oversized pinstripe suits, crisp button-down shirts, and bold patterned neckties. By juxtaposing soft, retro-inspired hair waves with assertive, high-key studio backdrops, the visuals create a deliberate tension between classic femininity and structured, masculine-coded silhouettes. The collection of portraits utilizes high-key lighting and clean, tonal backgrounds to ensure the focus remains entirely on the texture of the garments and Pike’s composed, direct gaze. Whether seated on a simple wooden stool or caught in a dynamic, mid-motion pose, each frame contributes to a narrative of authority and precision. This media and entertainment editorial successfully blends commercial appeal with artistic rigor, demonstrating how focused photography and careful wardrobe curation can redefine a subject’s public persona through visual storytelling. The final execution stands as a masterclass in controlled editorial portraiture, highlighting the interplay between garment structure, shadow, and the commanding presence of its lead subject.

Project

British GQ · What Ozempic Taught Me About Style a ...

British GQ recently explored the intersection of personal transformation and sartorial evolution in their latest feature, What Ozempic Taught Me About Style. This editorial project dives deep into the shifting landscape of contemporary men's fashion, moving beyond traditional style guides to examine how radical physical changes influence one's relationship with a wardrobe. Through the lens of photographer John Clayton Lee, the imagery leans into a restrained, sophisticated visual language that avoids the hyper-polished tropes often found in commercial media. The project masterfully employs editorial documentary techniques, utilizing the warmth of analogue film to ground the subject's narrative in something authentic and tactile. One striking portrait utilizes a distinct live-action technique, incorporating motion blur to juxtapose the stillness of a minimalist environment with the internal kinetic energy of personal change. By maintaining a clean, high-contrast aesthetic—characterized by natural light and sharp, dramatic shadows—Lee elevates the storytelling, turning simple office and studio settings into poignant canvases of human experience. The collaboration highlights a refined minimalist approach, proving that even within the high-gloss world of media and entertainment, there remains a compelling space for quiet, contemplative portraiture that prioritizes substance over artifice while capturing the nuanced, ever-evolving identity of the modern man in a rapidly changing cultural climate.

Project

British GQ · What A Mess!

British GQ project What A Mess! masterfully subverts the tropes of luxury advertising by framing high-end fashion as a series of playful, chaotic, and surreal domestic still lifes. Under the creative direction of photographer Guillaume Blondiau and fashion editor and stylist Manuela Hainz, the series leans into an editorial aesthetic that celebrates the friction between mundane everyday clutter and aspirational design. By nesting luxury accessories like leather handbags, designer shoes, and patterned weekenders within unexpected environments—ranging from stacks of white bread and canned goods to toy-filled trunks and vintage barber chairs—the project highlights the tactile textures of its subjects. Utilizing techniques such as studio strobe lighting to carve out sharp, high-contrast silhouettes alongside more naturalistic, cinematically lit arrangements, the photography captures a sense of curated disorder. This approach channels a sophisticated yet irreverent energy, transforming commercial goods into fine art compositions. Whether through a surreal juxtaposition of scale or a minimalist library-themed display, the imagery succeeds by positioning the product as a focal point amidst a sea of intentional, visually stimulating chaos. This project serves as a compelling exploration of object relationships, proving that even the most structured fashion items can find a harmonious, albeit mischievous, home within the messy, lived-in reality of the modern world.

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British GQ · Paul Mescal wants to disappear

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British GQ · GQ Hype November 2025 Cover

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British GQ · How The Stranger Things Boys Said Goodbye

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British GQ · How Will Poulter and Nicholas Daley went from Glasto to the Fashion Awards 2025

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British GQ · British GQ Men of the Year December 2025/January 2026 Covers