Brand
ProjectPre-Fall 2025 Campaign

Ulla Johnson Pre-Fall 2025 Campaign 2024
Associated creatives
Tags
Description
This fashion campaign image for Ulla Johnson Pre-Fall 2025 features a model photographed by Annemarieke Van Drimmelen, with fashion styling by April Hughes. The subject wears a mustard yellow short-sleeve top and a tiered, layered skirt featuring intricate cut-out patterns. The lighting is warm and directional, creating soft shadows within an architectural interior setting with dark arched elements. The composition is vertically oriented, capturing a structured and editorial mood.
Style
Editorial, Vertical, Moody, Warm
Techniques
Analogue / film
Industries
Designer Fashion
Color
Golden Yellow (100%)
Background
Set-dressed
Context
Advertising Campaign



