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Model wearing a patterned ruffle blouse and matching skirt raising an arm in a moody studio setting

Ulla Johnson Pre-Fall 2025 Campaign 2024

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This image from the Ulla Johnson Pre-Fall 2025 campaign, photographed by Annemarieke Van Drimmelen with styling by April Hughes, captures a model posing in a softly lit studio environment. The subject wears a long-sleeved, patterned ruffle blouse and matching skirt featuring geometric star-like motifs in blue and yellow tones. One arm is raised high, casting a shadow across the face, highlighting the dramatic play of light and shadow. The background combines a dark textured wall with a hanging golden fabric drape, creating an intimate, atmospheric backdrop. The overall aesthetic is editorial and cinematic, emphasizing fluid silhouettes and warm textural contrast.

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