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Model in olive patterned ruffle top and skirt holding a fringed bag against a textured backdrop for Ulla Johnson

Ulla Johnson Pre-Fall 2025 Campaign 2024

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Captured by photographer Annemarieke Van Drimmelen with styling by April Hughes, this campaign image for Ulla Johnson Pre-Fall 2025 features a model posing against a white architectural structure with a dark moody backdrop. The subject wears an olive-toned textured ruffle top paired with a patterned flared skirt, holding a distinctive black handbag adorned with long fringe and a metallic ring handle. The scene is artfully lit with soft, atmospheric directional light, emphasizing rich tactile fabrics and a sophisticated color palette.

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