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Woman in a blue shirt holding a dark leather handbag against a white background with a winding trail of red silhouettes

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Description

This campaign image for Prada's Lunar New Year 2025 ad campaign features a woman in the foreground wearing a blue long-sleeved shirt and a dark skirt, carrying a black leather shoulder handbag with metallic hardware. She looks back toward the camera over her shoulder with a calm expression. Behind her, a winding procession of vibrant red silhouettes of people recedes into the distance against a seamless white background. The studio lighting is clean and even, highlighting the textures of the apparel and the glossy surface of the handbag.