Brand
ProjectBrand Identity

Liberty Brand Identity 2020
Associated creatives
Tags
Description
This image captures an outdoor advertising billboard mounted on a grey wall in an urban setting, showcasing the Brand Identity project for Liberty. The large poster is divided into four panels displaying historical black-and-white photographs accompanied by bold turquoise typography reading Liberty and Stand Up To Power. In the foreground, two individuals are captured in motion walking past concrete bollards along a paved walkway. The scene is shot from a street-level perspective with natural daylight illuminating the urban environment.
Style
Documentary, Horizontal, Saturated, Grainy
Techniques
Natural light
Color
Emerald (30%)
Jet Black (50%)
Pure White (20%)
Background
Street
Context
Out of Home (OOH)