Reparations Club Brand Identity 2021

Description

An outdoor advertising poster for Reparations Club mounted on a textured concrete wall beneath a stone balustrade. The vertical poster features a vibrant chartreuse-yellow background with large bold black typography reading NEW REP CLUB and descriptive text at the base. At the center is a black and white photographic inset showing two women seated side by side next to printed tote bags. The composition is captured in natural daylight with sharp cast shadows extending across the stone masonry.

Style

Vertical, Commercial, Clean

Techniques

Typography

Color

Background

Street

Context

Out of Home (OOH)