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Wide rectangular billboard displaying a brand identity campaign with portraits, typographic slogans, and graphical icons against a brick wall

Neon Brand Identity 2023

Associated creatives

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Description

This wide horizontal billboard presents a brand identity design campaign for Neon, mounted on a weathered brick wall above a paved street. The layout features stark black typography on off-white panels alongside vibrant portraits and minimalist graphic symbols. One panel shows a woman in a denim jacket against a purple backdrop, accompanied by the slogan Power Up Your Game. Another section displays a smiling man in a pink hoodie against a green ground with the text Build. Sell. Scale. Central panels contain clean black geometric icons, toggles, a QR code, and a stylized letter N. The overall aesthetic combines bold graphic design with clean commercial imagery.

Style

Horizontal, Commercial, Clean, Graphic

Industries

Apps & Digital Platforms

Background

Residential Building

Context

Out of Home (OOH)