Logo
  • Home
  • ·Media
  • ·H&M Summer Minimal Lookbook with Mia Armstrong
Brand
H&M
ProjectSummer minimal
Model Mia Armstrong wearing a white wrap shirt, black leather culottes, and holding a black tote against a brushed metal background.

H&M Summer minimal 2026

Associated creatives

Kulesza & Pik
Kulesza & PikPhotographer
Mimi Makela
Mimi MakelaArt Director
Lachlan Mackie
Lachlan MackieHair Stylist
Regina Törnwall
Regina TörnwallMakeup Artist
Mia Armstrong
Mia ArmstrongModel

Tags

mia armstrongwoman in white wrap shirtwhite wrap shirtwhite button up shirtwhite shirtblack leather culottesblack culottesleather culottesblack tote bagblack handbag

Description

Model Mia Armstrong poses outdoors against a brushed metal industrial door for H&M's Summer Minimal project. She wears an oversized white collared shirt with wrap-around waist ties paired with structured knee-length black leather culottes. Under one arm, she holds a matching black tote bag under direct natural sunlight. Captured by photography duo Kulesza & Pik with art direction by Mimi Makela.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (40%)
Jet Black (50%)

Background

Metal Texture

Context

Lookbook