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  • ·H&M Summer Minimal Backless Top by Kulesza & Pik
BrandH&M
ProjectSummer minimal
Rear view of model in a strappy backless black peplum top and black cropped leggings standing outdoors on a paved street.

H&M Summer minimal 2026

Associated creatives

Kulesza & Pik
Kulesza & PikPhotographer
Mimi Makela
Mimi MakelaArt Director
Lachlan Mackie
Lachlan MackieHair Stylist
Regina Törnwall
Regina TörnwallMakeup Artist
Mia Armstrong
Mia ArmstrongModel

Tags

black backless topbackless topstrappy topblack peplum toppeplum topblack capri pantscapri pantscropped leggingsblack leggingsmia armstrong

Description

A rear-view fashion photograph from the H&M Summer Minimal project, captured by photography duo Kulesza & Pik with art direction by Mimi Makela. Model Mia Armstrong stands outdoors wearing a black backless halter top styled with delicate criss-cross cord ties and a flared peplum waist, paired with fitted black cropped capri leggings. Bright natural daylight highlights the silhouette and textile details against the soft-focus pavement background.

Style

Vertical, Commercial, Minimalist

Techniques

Natural light

Industries

High Street Fashion

Color

Jet Black (80%)

Background

Street

Context

Advertising Campaign