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Rear view of a shirtless man wearing black athletic shorts with a white shirt tied around his waist against a white studio background.

H&M H&M Move 2026

About

A rear-view studio photograph featuring model Finley Prentice for the H&M Move sportswear line, photographed by Thomas Cooksey. The shirtless subject stands facing away from the camera, wearing black athletic shorts with a white garment tied securely around his waist. Soft, balanced studio lighting illuminates the clean white seamless backdrop, emphasizing minimal activewear styling directed by Daniil Kudryavtsev.

Brand

H&M

Project

H&M H&M Move 2026

Keywords

shirtless man from behindshirtless manman from behindfinley prenticeblack athletic shortsathletic shortsblack shortswhite shirt tied around waist

Credits

Thomas Cooksey
Photographer
Daniil Kudryavtsev
Art Director
Joe Yves
Hair Stylist
Finley Prentice
Model

Styles

VerticalCommercialCleanMinimalist

Techniques

Soft Light

Industries

Sportswear

Background

White Seamless
Residential Building

Context

Advertising Campaign