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Black and white portrait of male tennis player Finley Prentice holding a racket in polo shirt against white background.

H&M H&M Move 2026

About

Captured in black and white by photographer Thomas Cooksey, model Finley Prentice is captured mid-motion holding a tennis racket. He wears an athletic polo shirt, tailored tennis shorts, and a wristband against a bright, seamless studio background. Directed by Daniil Kudryavtsev with hair styling by Joe Yves, the composition highlights clean lines and functional sportswear styling for the H&M Move collection.

Brand

H&M

Project

H&M H&M Move 2026

Keywords

tennis player holding rackettennis playerman holding tennis racketathletic polo shirttennis polo shirtpolo shirtwhite tennis shortstennis shortswhite wristbandtennis wristbandtennis racket

Credits

Thomas Cooksey
Photographer
Daniil Kudryavtsev
Art Director
Joe Yves
Hair Stylist
Finley Prentice
Model

Styles

VerticalCommercialMonochromeClean

Techniques

Soft Light

Industries

Sportswear

Background

White Seamless
Residential Building

Context

Advertising Campaign