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Brand
H&M
ProjectH&M Move
Model Finley Prentice posing in a black sleeveless tank top with arms crossed against a pale seamless studio backdrop.

H&M H&M Move 2026

Associated creatives

Thomas Cooksey
Thomas CookseyPhotographer
Daniil Kudryavtsev
Daniil KudryavtsevArt Director
Joe Yves
Joe YvesHair Stylist
Finley Prentice
Finley PrenticeModel

Tags

finley prenticemodel finley prenticeman in black tank topman in sleeveless shirtblack sleeveless shirtblack tank topsleeveless shirttank topathletic tank toparms crossedman with arms crossedwhite man

Description

Model Finley Prentice poses for the H&M Move campaign, photographed by Thomas Cooksey with art direction by Daniil Kudryavtsev and hair styling by Joe Yves. He is captured in a close-up studio portrait wearing a black sleeveless activewear tank top with his arms crossed over his chest. Diffused, soft lighting creates gentle definition across his facial contours and athletic build against an off-white seamless background.