Brand
H&M H&M Coastal Summer 2025 Collection 2025
Associated creatives
Tags
Description
This image from the H&M Coastal Summer 2025 campaign features model Lea Seelenmeyer standing barefoot on a rocky coastline beside the open ocean. She wears a vibrant blue slip dress with delicate embroidery along the V-neckline. The scene is illuminated by natural daylight under a bright sky with scattered white clouds. The photograph was captured by Lukasz Pukowiec with executive production by Giorgio Tsintoukidis.
Style
Vertical, Commercial, Warm
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Royal Blue (100%)
Background
Sandy Beach
Context
Advertising Campaign