Brand
H&M H&M Coastal Summer 2025 Collection 2025
Associated creatives
Tags
Description
This black-and-white portrait features model Lea Seelenmeyer seated by the edge of an outdoor pool, captured for the H&M Coastal Summer 2025 campaign. The image is photographed by Lukasz Pukowiec with executive production by Giorgio Tsintoukidis. The subject wears a dark long-sleeve patterned shirt and looks directly toward the camera with a neutral expression. Natural daylight illuminates the scene, highlighting the water reflections and the surrounding foliage in the background.
Style
Editorial, Lifestyle, Vertical, Monochrome
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Jet Black (70%)
Background
Outdoor Pool
Context
Advertising Campaign