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Brand
Hiut
ProjectBrand Identity
Typography style guide sheet displaying uppercase alphabet and numerals in black bold sans-serif font on an off-white background.

Hiut Brand Identity 2026

Associated creatives

Pentagram
PentagramDesign
Jess Ellis
Jess EllisPhotography
Cat Garcia
Cat GarciaPhotography

Tags

typography specimentypography guidelinesbrand typographyfounders grotesksans serif typefaceblack typographyalphabet layoutnumeral set

Description

A typography specimen page from the Hiut brand identity designed by Pentagram. The composition features the complete uppercase Latin alphabet and numerals 0 through 9 in a bold, black sans-serif font across an off-white background. Explanatory descriptive text outlines typesetting rules and tracking specifications for Founders Grotesk Medium and Semibold as primary brand typefaces.