GoodRx

GoodRx · Jim

GoodRx introduces the 'Jim' campaign, an animated commercial featuring an anthropomorphic prairie dog named Dusty Pete. The narrative unfolds across a stylized western set, transitioning from a stage-lit town square with vintage aesthetics to an expansive desert landscape. Produced by Ben Conway, the spot uses character animation and cinematic lighting to highlight the service interface on a smartphone. Alkemy X handled the post-production and sound design, integrating on-screen text to guide the viewer through the brand presentation.

GoodRx · Josie

GoodRx introduces the 'Josie' commercial spot, a narrative project within the insurance and finance space. The film features an anthropomorphic groundhog set against a desert landscape, playing an acoustic guitar by a campfire under a full moon. Produced by Ben Conway, the spot leans into a nostalgic aesthetic through detailed animation and VFX. Post-production and sound design were managed by Alkemy X, emphasizing the atmospheric desert setting.

GoodRx · Nancy

GoodRx takes a lighthearted approach in this commercial spot titled 'Nancy.' The narrative centers on a puppet prairie dog performing on a custom-built western stage, complete with a vintage microphone, hay bales, and desert scenery under a starry night sky. Produced by Ben Conway, the film leans into a retro aesthetic, using intricate set design to establish a whimsical country-music atmosphere. Post-production and VFX were handled by Alkemy X, who also managed the sound design and music to complete the character-driven production.

GoodRx · Sarah

GoodRx delivers a narrative-driven commercial spot featuring a stylized western motif. The campaign centers on an animated prairie dog character performing a musical number against a desert-inspired painted backdrop. The production leans into a painterly, cinematic aesthetic, utilizing warm earth tones to ground the 3D render and CGI elements. This project includes production from Ben Conway, with post-production, VFX, and audio work handled by Alkemy X.

GoodRx · Nate

GoodRx introduces a narrative commercial spot titled Nate, centering on a puppet groundhog musician. The project leans into a nostalgic aesthetic, utilizing a live-action technique to animate the character as he performs by a campfire set within a stylized desert diorama. The production features detailed puppet craftsmanship against a backdrop of painted canyon walls and cacti. Technical execution, including warm lighting and integrated lyrical subtitles, supports the character-driven narrative. The project includes production by Ben Conway, with post-production, VFX, and audio handled by Alkemy X.

GoodRx · The Savings Wrangler