GoodRx: Nancy
Brand
Date
May 2026
Description
GoodRx takes a lighthearted approach in this commercial spot titled 'Nancy.' The narrative centers on a puppet prairie dog performing on a custom-built western stage, complete with a vintage microphone, hay bales, and desert scenery under a starry night sky. Produced by Ben Conway, the film leans into a retro aesthetic, using intricate set design to establish a whimsical country-music atmosphere. Post-production and VFX were handled by Alkemy X, who also managed the sound design and music to complete the character-driven production.
Style
Humorous, Horizontal, Commercial, Retro
Techniques
Animation, VFX / visual effects
Industries
Color
Golden Yellow
Beige
Navy
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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