The Sans Brand Identity 2022

Description

Graphic design project showcasing brand identity posters for The Sans mounted on an exterior concrete wall. The left poster displays white space with black typography reading A Modern Foundation, while the right poster features a terracotta accent block with Your Future Work Place. Below the wall, a paved sidewalk and asphalt street run horizontally across the frame, punctuated by orange and black traffic cones. The composition is captured with straight lines and neutral daylight, emphasizing architectural textures and clean typographic layout.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Enterprise & B2B Software

Color

Background

Commercial Office

Context

Advertising Campaign