
Justin Woo, Creative Director, Sydney
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Description
Two illuminated vertical digital billboards stand side by side on a paved European street at dusk, showcasing advertising campaigns for Paspaley pearl jewellery. The left display features a black and white portrait of a woman wearing pearl earrings and a pendant necklace, with golden lettering at the base. The right display shows a close-up product shot of a pearl pendant against a contrasting yellow and white background, also bearing the Paspaley brand name. The surrounding architecture includes warm building facades and glowing street lamps under a twilight sky. The image was captured with natural lighting and realistic environmental textures on the stone pavement.