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  • ·Ray-Ban The Icons 2025 Campaign Editorial Portrait
BrandRay-Ban
Project'The Icons' 2025 Ad Campaign
Model wearing dark sunglasses and black top against a grey seamless background with red Ray-Ban logo

Ray-Ban 'The Icons' 2025 Ad Campaign 2025

Associated creatives

Fedra Malara & Filippo Vezzali 
Fedra Malara & Filippo Vezzali Ray-Ban Creative Director
 Axel Morin
 Axel MorinPhotographer 
 Axel Morin
 Axel MorinVideo
 Jadi Wegener
 Jadi WegenerModels
 Walid Fiher
 Walid FiherModels
 Hezhizi Liu
 Hezhizi LiuModels
 Ottawa Kwami
 Ottawa KwamiModels
Vittoria Cerciello
Vittoria CercielloStylist
Pierpaolo Lai
Pierpaolo LaiHair
Luciano Chiarello
Luciano ChiarelloMakeup
Barbara Nicoli & Leila Ananna
Barbara Nicoli & Leila AnannaCasting Director
Nicola Scarlino
Nicola ScarlinoSet Design

Tags

model wearing sunglassesmodel in sunglasseswoman wearing sunglassessunglassesblack topdark sunglasses

Description

This portrait from Ray-Ban's The Icons 2025 ad campaign features a model captured by photographer Axel Morin. The subject wears dark sunglasses, a structured black top, and dark trousers against a neutral grey seamless background. The composition is vertically oriented with dramatic lighting, highlighting the textures of the apparel. A prominent red Ray-Ban brand logo is overlaid across the lower portion of the frame.

Style

Editorial, Vertical, Monochrome, Clean

Industries

Eyewear

Color

Jet Black (60%)
Medium Grey (40%)

Background

Grey Seamless

Context

Advertising Campaign