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BrandPlayboy
ProjectBrand Identity
Playboy brand identity collage featuring graphic design layouts, typography, merchandise, and model portraits.

Playboy Brand Identity 2023

Associated creatives

Decade
DecadeGraphic Design

Tags

playboy brand identityplayboy graphic designplayboy collagebrand identitygraphic design

Description

This collage showcases the comprehensive brand identity and digital design system for Playboy, featuring various web layouts, promotional banners, and graphic design elements. Prominent typographic treatments, including bold headers and sleek serif accents, pair with vibrant block colour panels in yellow, red, green, and blue. Product imagery highlights graphic tees, outerwear, and branded merchandise alongside portraits of models set within editorial contexts. Clean white packaging bearing the classic rabbit logo and minimalist e-commerce layouts complete the visual grid.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Infographics

Industries

Digital Media & Publishers

Context

Advertising Campaign