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  • ·Paul Smith F/W 2026 Campaign with Vasko Luyckx
BrandPaul Smith
ProjectPaul Smith F/W 2026 Campaign
Model Vasko Luyckx leaning playfully from a vintage park lamppost wearing a white long-sleeve henley and black trousers.

Paul Smith Paul Smith F/W 2026 Campaign 2026

Associated creatives

Samuel Bradley
Samuel BradleyPhotographer
Ben Schofield
Ben SchofieldFashion Editor/Stylist
Ryan Mitchell
Ryan MitchellHair Stylist
Emi Kaneko
Emi KanekoMakeup Artist
Vasko Luyckx
Vasko LuyckxModel

Tags

vasko luyckxman on lamppostwhite henley shirtwhite henleyblack trousersblack pantsstudded beltvintage lamppostpark lamppostlamppost

Description

Captured by photographer Samuel Bradley for the Paul Smith F/W 2026 campaign, model Vasko Luyckx strikes a playful pose leaning diagonally off a classic black park lamppost. Styled by Ben Schofield, the look includes a long-sleeve off-white henley shirt tucked into wide-leg black trousers secured with a studded belt. The setting features lush green park foliage, purple flowerbeds, and distant city architecture under soft natural light.

Style

Vertical, Commercial, playful

Techniques

Natural light

Industries

Menswear

Color

Off-White (50%)
Jet Black (50%)

Background

Park

Context

Advertising Campaign