Logo
  • Home
  • ·Media
  • ·New York Botanical Garden Brand Identity Signage
ProjectBrand Identity
Informational sign about the Kapok tree in a lush greenhouse botanical garden setting.

Brand Identity 2024

Associated creatives

Wolff Olins
Wolff OlinsGraphic Design
Sonia Castillo Studio
Sonia Castillo StudioGraphic Design
José de Wal
José de WalGraphic Design
VEIG BX
VEIG BXGraphic Design
Giacomo Boffo
Giacomo BoffoGraphic Design

Tags

informational signbotanical garden signexhibition signdisplay signsign

Description

An informational sign titled The Kapok Tree stands within a lush botanical greenhouse environment. The pale blue display panel features bold typography detailing facts about the rainforest giant. Lush green foliage frames the metallic display railing from the foreground and background. This environmental branding project was developed for the New York Botanical Garden with graphic design by Wolff Olins, Sonia Castillo Studio, José de Wal, VEIG BX, and Giacomo Boffo.

Style

Editorial, Vertical, Clean

Color

Sky Blue (100%)

Background

Forest

Context

Advertising Campaign