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BrandNew York Botanical Garden
ProjectBrand Identity
Large horizontal billboard displaying bold black text reading WASH AND HELP against a pale yellow background.

New York Botanical Garden Brand Identity 2024

Associated creatives

Wolff Olins
Wolff OlinsGraphic Design
Sonia Castillo Studio
Sonia Castillo StudioGraphic Design
José de Wal
José de WalGraphic Design
VEIG BX
VEIG BXGraphic Design
Giacomo Boffo
Giacomo BoffoGraphic Design

Tags

billboard mockupbillboardmockupsignage designsignage

Description

This image showcases a horizontal billboard mockup mounted against a structured tiled wall. The billboard features a solid light yellow background with bold, black sans-serif typography displaying the message WASH & HELP. Additional smaller text and a graphic symbol are positioned beneath the main heading. The composition is symmetrically framed, capturing urban signage design within a clean architectural setting.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Cream (70%)
Jet Black (30%)

Background

Concrete Texture

Context

Out of Home (OOH)