
New York Botanical Garden Brand Identity 2024
About
The exterior facade of the Enid A. Haupt Conservatory features grand white neoclassical architecture with arched windows, Corinthian pilasters, and intricate moldings under natural daylight. Large vertical typographic panels in colored frames display bold lettering across the lower windows of the symmetrical entrance. The crisp composition highlights the historic glasshouse structure combined with modern graphic brand interventions.
Brand
Project
Keywords
Credits
Styles
Techniques
Background
Civic Building
Context
Advertising Campaign