Logo
  • Home
  • ·Media
  • ·Loewe Decades of Confusion Ad Campaign Portrait
Project"Decades of Confusion" Ad Campaign
Man wearing a blue suit and glasses adjusting his frames in a studio with equipment visible in the background.

"Decades of Confusion" Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Ally Pankiw
Ally PankiwDirector
Dan Levy
Dan LevyWriter
Hedi Stanton
Hedi StantonPhotographer
Aubrey Plaza and Dan Levy
Aubrey Plaza and Dan LevyTalent
Harry Lambert
Harry LambertStylist
Michelle Ceglia
Michelle CegliaHair
Fulvia Farolfi
Fulvia FarolfiMakeup
Lauren Nikrooz
Lauren NikroozSet Designer

Tags

man in blue suitman adjusting glassesblue suitman in suitman with mustachestriped tiewire rimmed glasses

Description

This portrait for Loewe's Decades of Confusion campaign features a man wearing a structured blue suit, striped tie, and wire-rimmed glasses, seated on a surface inside a production studio. The composition captures him adjusting his glasses while looking toward the camera. In the background, studio lighting equipment, a ladder, and set elements are softly lit. The imagery is styled with a distinct retro commercial aesthetic.

Style

Horizontal, Commercial, Grainy, Retro

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Royal Blue (70%)
Pure White (30%)

Background

Set-dressed

Context

Advertising Campaign