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BrandLoewe
Project"Decades of Confusion" Ad Campaign
Camera monitor displaying Aubrey Plaza in a pale green blazer with a stylist adjusting her blonde hairstyle

Loewe "Decades of Confusion" Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Ally Pankiw
Ally PankiwDirector
Dan Levy
Dan LevyWriter
Hedi Stanton
Hedi StantonPhotographer
Aubrey Plaza and Dan Levy
Aubrey Plaza and Dan LevyTalent
Harry Lambert
Harry LambertStylist
Michelle Ceglia
Michelle CegliaHair
Fulvia Farolfi
Fulvia FarolfiMakeup
Lauren Nikrooz
Lauren NikroozSet Designer

Tags

aubrey plazaaubrey plaza portraitwoman in pale green blazerpale green blazergreen blazerblazer

Description

This behind-the-scenes monitor view captures actress Aubrey Plaza on set for the Loewe Decades of Confusion ad campaign, styled by Harry Lambert with photography by Hedi Stanton and direction by Ally Pankiw. Plaza is centered in the frame wearing a pale green blazer over a white top, holding a vintage microphone and making a hand gesture while a stylist adjusts her blonde retro-styled hair. The composition is framed within a professional Sony monitor showing camera technical readouts, set against neutral vertical curtains in the background.

Style

Horizontal, Commercial, Retro

Industries

Luxury Fashion Houses

Color

Sage (60%)
Pure White (40%)

Context

Advertising Campaign, Backstage / Behind the Scenes