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Brand
Loewe
Project"Decades of Confusion" Ad Campaign
A makeup and hair styling station featuring a lighted vanity mirror, mannequin heads with wigs, and styling tools.

Loewe "Decades of Confusion" Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Ally Pankiw
Ally PankiwDirector
Dan Levy
Dan LevyWriter
Hedi Stanton
Hedi StantonPhotographer
Aubrey Plaza and Dan Levy
Aubrey Plaza and Dan LevyTalent
Harry Lambert
Harry LambertStylist
Michelle Ceglia
Michelle CegliaHair
Fulvia Farolfi
Fulvia FarolfiMakeup
Lauren Nikrooz
Lauren NikroozSet Designer

Tags

hair and makeup stationmakeup stationvanity mirrormannequin headstyling toolshair styling station

Description

This behind-the-scenes shot from the Loewe 'Decades of Confusion' ad campaign captures a detailed hair and makeup station. A lit vanity mirror stands centrally on a table, flanked by mannequin heads displaying styled wigs and an array of hair care products, brushes, and styling irons. Tangled cords drape down toward the floor, where loose hair clippings are scattered across tiled flooring in front of a green chalkboard wall.

Style

Documentary, Horizontal, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Background

Office

Context

Backstage / Behind the Scenes