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Bold white typography reading NEW HOT FLAVOURS overlaid on a promotional image of an itsu noodle dish

itsu Brand Identity 2018

Associated creatives

Tags

Description

Graphic design project for itsu featuring bold white angled typography that reads new hot flavours across a promotional display. A colourful noodle and salad bowl sits beneath a purple branding backdrop marked with the itsu butterfly logo. The composition combines commercial food photography with strong typographic branding elements created by OMSE.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

Fast Food

Color

Royal Blue (50%)
Pure White (50%)

Background

Showroom

Context

Advertising Campaign