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Branditsu
ProjectBrand Identity
Itsu pot soup advertisement poster featuring a bowl of chicken noodle soup with a hand holding a spoon

itsu Brand Identity 2018

Associated creatives

OMSE
OMSEGraphic Design

Tags

itsu pot soup advertisementpot soup advertisementitsu advertisementpot soup postersoup bowl illustrationgolden spoonhand holding spoon

Description

This graphic design piece for Itsu features a bold advertising poster displayed in a storefront window. The poster showcases a vibrant red background with a close-up bowl of chicken and vegetable soup, accompanied by a hand holding a golden spoon with mint-green manicured nails. Large white typography reads POT SOUP alongside subtext for itsu. In the blurred background, the interior of a restaurant is visible with patrons seated at wooden tables under distinctive pendant lamps.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Industries

Fast Food

Color

Crimson (50%)
Pure White (30%)
Mustard (20%)

Background

Café

Context

Advertising Campaign