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Brand
HUGO
ProjectGOLF
Man wearing a green long-sleeve sweater and white cap walking on a golf course while holding a grey handbag.

HUGO GOLF 2026

Associated creatives

Gus&Lo
Gus&LoPhotographer
Gus&Lo
Gus&LoDirector
Jamal Musa
Jamal MusaMakeup Artist
Emmy Rappe
Emmy RappeModel
Julia Jamin
Julia JaminModel
Pau Ramis
Pau RamisModel

Tags

man walking on golf courseman walkinggolf coursegrey handbaghandbaggreen sweatersweaterwhite trouserswhite capcap

Description

This editorial fashion image for the HUGO GOLF project captures a dynamic outdoor scene directed and photographed by Gus&Lo. In the foreground, a person holds a grey handbag while wearing a dark green long-sleeve sweater featuring a subtle embossed logo on the sleeve. In the background, a male model wearing a light-colored cap, a patterned yellow sweater, and white trousers walks across a lush green golf course under an overcast sky. The composition employs a framing perspective with natural lighting that highlights the textures of the apparel and the grassy landscape.