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Brand
HUGO
ProjectGOLF
Three models walking across a grassy hill carrying a duffel bag and golf club under an overcast sky.

HUGO GOLF 2026

Associated creatives

Gus&Lo
Gus&LoPhotographer
Gus&Lo
Gus&LoDirector
Jamal Musa
Jamal MusaMakeup Artist
Emmy Rappe
Emmy RappeModel
Julia Jamin
Julia JaminModel
Pau Ramis
Pau RamisModel

Tags

three models walkingthree modelsmodels walkingpeople walking on hillpeople on hillgolf duffel bagduffel baggolf club

Description

Three models walk across the crest of a green grassy hill against a distant mountain backdrop and pale overcast sky. The central figure carries a dark duffel bag while the figure on the right holds a golf club. This HUGO GOLF campaign image was directed and photographed by Gus and Lo, with makeup by Jamal Musa and modeling by Emmy Rappe, Julia Jamin, and Pau Ramis. The lighting is soft and natural under a muted daylight palette.