H&M H&M WOMAN AW25 2025

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This fashion campaign image for H&M WOMAN AW25 features a model captured mid-stride outdoors on a sunny urban street. The subject wears an oversized pale pink button-down shirt paired with a dark midi skirt. Natural daylight casts sharp shadows across the textured stone pavement and architectural background, emphasizing the relaxed fit and movement of the garments. The image was photographed by Alejandro Sonoro with hair styling by Henrik Haue and casting by Jessica Martinelli.