Brand
ProjectDenim Roundup

H&M Denim Roundup 2025
Associated creatives
Tags
Description
A close crop focuses on the lower leg and footwear of a model styled for H&M's Denim Roundup. The subject wears classic washed blue denim jeans featuring a straight, relaxed cut that breaks slightly over the instep. On the feet are polished black leather loafers with visible welt stitching, apron toes, and chunky black lug soles. The scene is shot in clean studio lighting against a minimal white wall and a pale green carpeted floor.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
High Street Fashion
Color
Denim (70%)
Jet Black (30%)
Context
Lookbook
